The Bioeconomy Science Institute, New Zealand’s largest research organisation, unveiled its new visual identity at Lincoln today.
Minister of Science, Innovation and Technology Shane Reti revealed the rebrand during a visit to the Institute’s Lincoln campus.
He also announced $6.5 million in new industry funding for research into reducing methane emissions from grazing livestock and witnessed the signing of a licensing deal with Nelson company Seaweave to commercialise aquaculture monitoring technology.
Transition Chief Executive Mark Piper said the launch marked the beginning of a new chapter.
“This is an exciting step in sharing our new organisation with the outside world. As we start our journey as Bioeconomy Science Institute it’s great to be able to share this new visual identity which speaks to the organisation that we are building, for the benefit of New Zealand and the world.”
The new logo is designed to reflect collective effort, with people at the centre of the organisation’s work in science, industry and communities. The colours are inspired by those found in nature, which the Institute said represent the foundation of its research.
The Bioeconomy Science Institute brings together AgResearch, Manaaki Whenua Landcare Research, Plant & Food Research and Scion. It carries out research in agriculture, horticulture, aquaculture, forestry, biotechnology and manufacturing, while also developing bio-based technologies and protecting ecosystems from biosecurity threats and climate risks.
The Institute is a Crown Research Institute owned by the New Zealand Government and governed by an independent board of directors.