A campaign to attract skilled workers to Christchurch is underway.

‘Christchurch is Hiring’ is being led by Council tourism arm ChristchurchNZ and aims to raise awareness of job opportunities in Christchurch including engineering, tech, health, food and fibre, agritech and manufacturing.

Boyd Warren, General Manager Innovation and Business Growth at ChristchurchNZ, said the Christchurch is Hiring campaign is aimed at people in Auckland and Wellington, as well as Kiwis in Australia and the United Kingdom.

“Research tells us people incorrectly perceive Christchurch as having fewer job opportunities than Auckland or Wellington. We’re out to disprove this,’’ Mr Warren said.

“Christchurch is New Zealand’s second-largest city. We’ve seen strong economic growth over the last six years and there’s huge demand in some of our biggest sectors. Employers are crying out for talent.’’

Canterbury Employers’ Chamber of Commerce Chief Executive Leann Watson said local businesses welcomed the campaign.

“We know from employers that recruitment and skills shortages is one of their biggest challenges – so there are significant employment opportunities for people looking to make a move.”

“And we’ve got everything here to rival or surpass offerings in other cities – people are choosing to move here, to start businesses here, and invest here because of our enviable quality of life and world-leading industries and innovation, as well as our genuine focus on the wellbeing of our people, communities and environment,’’ Ms Watson said.

Christchurch is Hiring will run until July 2021.